FACTORY 25

Factory 25, a Brooklyn-based independent film distribution company was founded in 2009 by Matt Grady. F25 is a home for conceptually provocative narratives and documentaries. Its mission is to deliver specialized film and music titles in an aesthetically captivating way while exposing the indie world to under-the-radar films, music, and other curiosities in various ways and formats — theatrically, digitally, on TV, VOD, via subscription, limited edition DVDs, Blu-ray's, books and vinyl.


MATT GRADY

Prior to Factory 25, Grady was director of production at Brooklyn-based Plexifilm for seven years. He oversaw projects including the documentary features Helvetica, Style Wars, We Jam Econo and I Am Trying to Break Your Heart: A Film About Wilco.

Grady was recently named "One of the Most Influential People in Brooklyn Culture," by Brooklyn Magazine and has been called "One of the most important curatorial voices of new, independent American films." Grady also produced Onur Tukel's Summer of Blood (2014) and Applesauce (2015), Queen of Lapa (2019), You Mean Everything to Me (2021) and Graham Mason’s Inspector Ike (2021)

A New Hampshire native and true music fan, he owes his career path to a family friend that introduced him to three life changing albums: XTC’s Waxworks, Pogues’ Rum, Sodomy and the Lash and the Bauhaus’ 12" of Bela Lugosi’s Dead.

Grady's mission is to use FACTORY 25 as a way to keep physical media alive, while exposing the indie world to under-the-radar films, music, and other curiosities.

Grady has been on many panels and film juries at festivals and markets that include: SXSW, Maryland Film Festival, Sidewalk Film Festival, Sarasota Film Festival, Sheffield DocFest, New Hampshire Film Festival, New Orleans Film Festival, Bend Film Festival, Denver Film Festival, Oak Cliff Film Festival, Montclair Film Festival, Indie Memphis. Northside Film Festival, Bushwick Film Festival, North Bend Film Festival, American Film Festival, CMJ and more…


WHY FACTORY 25

The origins of the name Factory 25 came from the actual factory number in Virginia where the Honus Wagner T206 tobacco card was printed.  The Wagner T206 is one of the most fetishized and obsessed over pieces of ephemera of the 20th century.  Twenty five is also the Factory Records catalog number of the album Closer by Joy Division considered by many as being one of the best records of all time. 

FACTORY 25 PRESS

“Matt Grady’s preserving a very special moment in independent film history that the commercial system is not going to be preserving.”
— Indie-outlook
“Grady seems to be solely motivated by genuine passion.”
— Keyframe
“Factory 25 has emerged as one of the most important curatorial voices of new, independent American films.”
— Austin Chronicle
“Factory 25 is like a punk label that releases movies, curating the challenging, left-of-center sort of films that your mother didn’t even know to warn you about.”
— Vimeo Staff Picks Blog
“Factory 25 releases beautiful films. Its track record is nearly flawless.”
— L Magazine

D.I.Y. Music Labels Embrace D.I.Y. Film
-THE NEW YORK TIMES, 2010

The Art is in the Packaging
-THE WALL STREET JOURNAL, 2010

100 most influential people in Brooklyn Culture.
-BROOKLYN MAGAZINE, 2014

“Grady’s curation often takes commercial risks that could be likened to those provocative, progressive-minded, anti-establishment punks of yesteryear.”
— MovieMaker Magazine
“Factory 25’s catalog could act as a biography for the American indie scene in the new millennium.”
— Sundance.org
“Factory 25 makes stuff that will survive the apocalypse.”
— Slackerwood
“Taking inspiration from the great punk and post-punk record labels of the 1970s and 80s, over the last decade Matt Grady’s Factory 25 has distinguished itself as one of America’s most adventurous film distributors.”
— Big Ears Festival
“One of the 100 most influential people in Brooklyn Culture.”
— Brooklyn magazine
“Quintessentially hip.”
— Indiewire